experience as a basis for value and as the future of innovation, according to Prahalad and. Ramaswamy Especially during free time people express their quest for ever more unique experiences reflecting their own 1.2 EUROPEAN REACTION TO THE EXPERIENCE ECONOMY der_inspired_human_technology.pdf›.
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The New Economy of Water The Risks and Benefits of Globalization and Privatization of Fresh Water Peter H. Gleick, Gary Wolff, Elizabeth L. Chalecki, Rachel Reyes February 2002 The New Economy of Water
